Less show. More bike.
We ourselves cycle every day. To work, to shop, through the city, in the rain and with luggage. For us, a bicycle is not a piece of sports equipment, but a part of everyday life, freedom and independence.

Fair production for better bicycles
The Simply.Lift is more than just a bike – it's the result of true teamwork. With strong partners in Europe and precise local manufacturing, we focus on quality and responsibility. Ultimately, everything comes together in our factory in Hamburg – fair, sustainable, and with passion.

A wheel into which all our experience flows
Since 2021, we have been continuously developing the Simply.Lift. Each generation has shown us what really helps in everyday life. A better riding experience. Less weight. Less maintenance. More safety during transport.
Fair production for better bicycles
The Simply.Lift is more than just a bike – it's the result of true teamwork. With strong partners in Europe and precise local manufacturing, we focus on quality and responsibility. Ultimately, everything comes together in our factory in Hamburg – fair, sustainable, and with passion.
A wheel into which all our experience flows
Since 2021, we have been continuously developing the Simply.Lift. Each generation has shown us what really helps in everyday life. A better riding experience. Less weight. Less maintenance. More safety during transport.



»Two years ago, we decided to take over the production of our bike ourselves. Not because it was the easiest way. But because it felt right.
Honestly, we didn't know back then how much work, setbacks, and learning curves lay ahead of us. Building a bicycle in Hamburg means responsibility. For every component. For every decision. For every bike that leaves our workshop.
We could have had it much easier. But we wanted to build a bike that we could truly stand behind. Fair to the environment. Fair to our customers. Fair to the people who work on it.
With the Simply.Lift EP6, we have achieved an important goal: more independence, more proximity to the product, and production that aligns with our values.
Today, that's exactly what makes me proud. Not because everything is perfect. But because every Simply.Lift shows what we set out to do: an honest family bike from Hamburg, built with care and responsibility.«
Robert, Co-founder of Simply.Bike
Supply Chain
We tell you what's inside.
We believe that anyone who rides a sustainable bicycle should also know where the components come from. That's why we rely on transparency instead of secrecy and are gradually reducing long supply chains.
Bulgaria, EU
Japan → SHIMANO
Japan → SHIMANO
Japan → SHIMANO
Japan → SHIMANO
Japan → SHIMANO
Taiwan → SR Suntour
Germany → Optibelt
Germany → Busch & Müller
Germany → Roland/Schwalbe
Germany → SKS
Germany → ergotec
Germany → ergotec
Germany → Kappeln Workshops
Italy → Selle Royal
